Smarter Brands AI and Omniverse City are partnering to make conversational chatbots more accessible to small businesses by integrating AI agents into a digital world platform. This collaboration aims to democratize access to AI technology by reducing cost barriers for custom chatbots that can automate customer service and front-end management tasks. The partnership represents a significant step toward bringing enterprise-level AI capabilities to smaller organizations while maintaining the human workforce’s role in creative and strategic functions.
The big picture: Smarter Brands AI’s conversational chatbots will now be available on Omniverse City, a digital world platform designed for virtual work and play, making sophisticated AI tools accessible to small businesses.
- The AI agents can automate “often neglected” tasks like front-end management and customer service while working alongside human team members.
- By deploying through the Omniverse platform, the companies aim to eliminate the need for expensive consultants and engineers typically required to build custom AI systems.
What they’re saying: Omniverse City’s founder emphasizes the democratizing nature of this technology partnership.
- “This is about democratizing access to the technology we read about every day changing the world,” said Charlene Nichols, founder of Omniverse City.
- Joe Wallace, founder of Smarter Brands AI, stressed that the technology is designed to complement rather than replace employees: “This isn’t about replacing jobs, it’s about elevating businesses and their teams.”
Key details: The chatbots are described as “AI Natives” because they were developed specifically for and within the Omniverse environment during the pandemic.
- According to Nichols, these agents are “born in the metaverse, designed to function like a local guide rather than a retrofitted tool.”
- The chatbots can operate across multiple platforms, including websites, games like Fortnite, and virtual worlds.
Why this matters: The partnership addresses a significant barrier to AI adoption for small businesses by reducing the technical and financial hurdles of implementing custom AI solutions.
- The technology allows chatbots to mirror business owners’ “values, voice and goals” while handling repetitive tasks, enabling human employees to focus on work requiring creativity and personal connection.
- As AI technology continues to advance, solutions that make these tools accessible to smaller organizations help prevent technological advantages from being concentrated solely among large enterprises.
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