Samsung has officially teased the Galaxy S26 series, confirming it will feature next-generation AI capabilities, a second-generation custom Exynos chip, and upgraded camera sensors. The announcement, made during Samsung’s Q3 2025 earnings call, signals the company’s commitment to maintaining its competitive edge in the premium smartphone market while expanding AI integration across its entire device ecosystem.
What you should know: Samsung VP Daniel Araujo revealed that the Galaxy S26 lineup will “revolutionize the user experience with user-centric, next-gen AI, a second-generation custom AP, and stronger performance, including new camera sensors.”
- The confirmation suggests the Galaxy S26 series will be powered by the Exynos 2600, Samsung’s first 2nm chip produced by its foundry division.
- Samsung plans to continue its dual-chip strategy, with some regions receiving Qualcomm’s Snapdragon 8 Elite Gen 5 processors.
- Previous reports indicate only the standard Galaxy S26 will feature an Exynos chip, while other models will use Qualcomm processors.
The big picture: Samsung is positioning 2026 as a pivotal year for AI leadership and innovative form factors across its product portfolio.
- The company plans to strengthen its foldable lineup with new innovations aimed at expanding its customer base.
- Galaxy Watches will receive expanded AI-powered health features as part of Samsung’s ecosystem strategy.
- Samsung anticipates component price increases, particularly in memory, which could drive up smartphone prices industry-wide.
Performance highlights: Samsung reported steady demand for flagship devices despite regional variations in sales performance.
- North America and South Korea saw slight sales declines, but overall performance improved compared to the previous year.
- The company emphasized the success of the Galaxy Z Fold 7 and strong demand for tablets and wearables.
- Samsung plans to leverage seasonal promotions and ecosystem devices like watches and earbuds to maintain momentum.
Looking ahead: Samsung’s 2026 strategy centers on AI-powered smartphones and continued foldable innovation.
- The company will focus on AI leadership while exploring new form factors beyond traditional smartphone designs.
- Plans include growing the TWS (True Wireless Stereo) earbuds lineup with new products.
- Samsung aims to use its integrated ecosystem approach to differentiate from competitors in an increasingly crowded market.
                Samsung teases Galaxy S26 with next-gen AI, Exynos chip, and new camera sensors